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Better tools won't save your ABM
Here's how to fix it before buying anything.
Apr 7
•
Jordan Chenevier-Truchet
5
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LinkedIn: Beyond the bullshit
Feb 10
•
Jordan Chenevier-Truchet
11
You're using AI to fight over 5% of your market
Jan 6
•
Jordan Chenevier-Truchet
8
Is AEO just… SEO?
Feb 24
•
Jordan Chenevier-Truchet
6
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The First-Time CMO Playbook (Alice de Courcy)
Cognism's ex-CMO on why gated content is a math problem, how she built a demand engine from scratch, and what most CMOs get dangerously wrong about…
Apr 2
•
Jordan Chenevier-Truchet
1
55:40
Taste is back
Generic AI output is forcing brands to care again.
Mar 24
•
Jordan Chenevier-Truchet
3
1
The Contrarian's Guide to SEO in the Age of Al (Eli Schwartz)
The author of the SEO bible on why GEO is a distraction, how AI is reshaping the funnel, and what marketing teams must stop investing in right now.
Mar 19
•
Jordan Chenevier-Truchet
1
50:16
AI and the future of websites
with Adrian Rosenkranz, Webflow's CRO.
Mar 12
•
Jordan Chenevier-Truchet
1
12:44
The uncrowded B2B stack
What are the channels AI hasn't flooded yet?
Mar 10
•
Jordan Chenevier-Truchet
3
Is the Website Dead? Webflow’s CRO on AI Search & Zero-Click (Adrian Rosenkranz, CRO @Webflow)
Webflow’s revenue leader on why websites aren’t dead, how AI is reshaping discovery, and what marketing teams must fix now to stay relevant.
Mar 5
•
Jordan Chenevier-Truchet
47:36
Is AEO just… SEO?
Why you don’t need a new strategy
Feb 24
•
Jordan Chenevier-Truchet
6
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